Demo Video
Insight
Insight
How
Might
We
Caltrain Stop
Clip Starts at 1:46
Testimonials
Key Findings & Business Model
Key Findings
User Insight: Commuters often forget essential items, which impacts their confidence and daily productivity.
Main Pain Point: Busy schedules make it hard for users to grab essentials before their commute, leading to stress and inefficiency.
Solution Validation: Users appreciated the convenience of pre-ordering items via an app and picking them up at a vending machine at the station, reducing stress and enhancing their commute experience.
Business Model:
Revenue Streams: Profit from product sales in vending machines, partnerships with local businesses for stocked items, and potential app subscription fees for premium services.
Scalability: Expand vending machine placements to multiple transit stations and integrate with other transportation apps.
Next Steps:
Pilot Program: Test a vending machine at a high-traffic station with real commuters to gather usage data and feedback.
Partnerships: Collaborate with local brands for stocking vending machines with popular and essential items.
Tech Development: Refine the app experience for seamless pre-ordering and explore additional features like personalized item recommendations.
Marketing: Launch a campaign targeting busy professionals to promote the convenience and stress-reducing benefits of PopShop.